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What makes a lightbox ad engaging on mobile devices? The answer to that question is not as straightforward as you might think. It all depends on the type of audience that your campaign targets and their comfort level with technology. For example, does your audience typically use desktop computers or mobile phones? Do they prefer to browse content in portrait or landscape mode? How often do they open emails and text messages from brands? These are just a few questions you should ask yourself before deciding how best to optimize for engagement rates on mobile platforms. often as quite Facebook like platforms other use’t don they if frequency high a at ads through scrolling to receptive more be might customers These. day each communications digital of types these open people of% 30 about; brands from messages text and emails opensTypically – . devices mobile and desktop both for higher are rates engagement, touching or clicking of seconds 15 within happens this If. screen whole the practically up takes it that so size original its from expand to content the cause will action This. it over finger their hovering than rather, advertisement an on taps then and) vertically scrollsor ( mode portrait in device mobile theesUs- : someone when engaging is adbox lightA ?aging Eng Adbox Light a MakesWhat for room be not may there since advertisementup- pop the just of outside engagement of methods alternate find to need you instances these In. simultaneously screens multiple across open are windows all because this like something into tap to inclined less be might they then content browsing for computers desktop uses typically audience your if, hand other the On. anyway phone their on happenings’ what at looking alreadyre’ they because webpage or app another using while notification a as up pops it when ad an on click to average than likely more much is phones mobile uses primarily who someone, instance For. adsbox light with engage to are they likely how on impact significant a have can emails opening in frequency their and internet the access to use people that devices of typesThe
